The Good Stuff™
The Good Stuff™
The Good Stuff™ is a performance coffee supplement that will supercharge the natural benefits of your morning brew, promote focus, and reduce the caffeine jitters.
- One scoop will infuse your coffee with healthy ingredients
- Ditch the bad stuff like sugar, dairy, and artificial creamers
- Fights inflammation and supports skin and joint health
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Makes your coffee taste great
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60 Day Money Back Guarantee
Subscription Benefits
Subscription Benefits
- Save 25% on all renewal orders
- Get a text/email before each delivery
- Easily skip/change or cancel online or by reply
- Priority customer service
- Access to members only group
Ingredients
Ingredients
Allergens
Allergens
Contains sodium caseinate (a milk derivative)
Serving Size
Serving Size
One level scoop in an 8oz black coffee.





Subscribe and get a free starter kit
If you subscribe to The Good Stuff™ you'll get a free starter kit worth $30.
Go for the Pouch and you'll get a ceramic canister and a premium metal scoop. If you choose Travel Packs you'll get a SIC 12oz Tumbler.
Plus, you'll save 25% today, and every month you stay a subscriber.
Benefits of daily use
A single scoop in your coffee will enhance your energy, mood and focus. It supercharges the anti-inflammatory and anti-oxidants naturally found in coffee. Reduces the caffeine jitters and tastes great!



Performance packed ingredients
Locally sourced, The Good Stuff™ is proudly made in the USA.
None of the bad stuff
No artificial colors, flavors, or sweeteners. Just high-quality ingredients. We made these products for ourselves and the athletes we work with. Compromise is not an option.
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Gluten Free
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Preservative Free
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No GMOs
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Non-Dairy

Right, but how does it taste?
We're used to healthy things tasting like dirt...
We created The Good Stuff to make your coffee taste delicious meaning you can ditch the bad stuff for powerful superfoods that actually fuel your body and mind.
You can read reviews from our customers a bit further down this page.
Co-founder, Dave Phillips explains how it works
Your questions answered
What are the benefits of The Good Stuff?
The Good Stuff will make your coffee taste great, increase energy, improve focus, reduce inflammation, boost hydration and support your skin, joint, and muscle health.*
How does The Good Stuff taste?
The Good Stuff will make your coffee taste great! The main flavor will still be coffee, but with a hint of cinnamon with a dash of Himalayan salt to soften the acidity of black coffee.
This means you won't need to add milk, dairy alternative, sugar or artificial sweeteners aka the Bad Stuff!
How do I make a coffee with The Good Stuff?
Brew your favorite coffee and then mix in a scoop or packet (5.3g) of The Good Stuff. It will need a little effort to mix in, but nothing worth having is ever easy!
Where is The Good Stuff made?
The Good Stuff is made using sustainable producers of raw ingredients and is produced in a FDA compliant facility in the USA.
Is there sugar in The Good Stuff?
Nope. If you like a little sweetness in your coffee, we recommend adding a teaspoon of Manuka honey.
Can I drink The Good Stuff whilst pregnant?
We suggest consulting with your doctor or physician before making any changes to your diet while pregnant.
Can I have too much of The Good Stuff?
We would recommend no more than two scoops of The Good Stuff over a four-hour period unless you are dealing with anxiety, as the L-theanine does promote relaxation.
If you have any health concerns, we always recommend speaking to your health practitioner.
What if I don't like coffee?
No problem! The Good Stuff is just as delicious in tea, smoothies or on your oats. Get creative or use one of our recipes here.
I'm highly suspicious of subscriptions... why should I subscribe?
The Good Stuff is designed to form part of your daily routine so a convenient monthly subscription is the best way to stick to your new healthy habit.
Your subscription is easy to manage (skip/cancel) online; no need to contact us (but you can... we're very friendly!)
What is a "milk derivative"?
The MCT powder in The Good Stuff contains sodium caseinate, a milk protein commonly found in coffee creamers in place of traditional dairy ingredients like milk or cream.