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Transform Your Health

Supercharge your morning. Experience More Energy, Enhanced Wellness, and No More Jitters!

LIMITED TIME ONLY

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“Since I started using The Good Stuff, my mornings have never been the same! I feel energized, focused, and ready to take on the day. It’s truly a game-changer!”

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Dr. Siobhan Hanlon

Supercharge your morning. Experience More Energy, Enhanced Wellness, and No More Jitters!

As Seen In

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We made these products for ourselves and the athletes we work with. Compromise is not an option.

  • NO ARTIFICIAL COLORS, FLAVORS OR SWEETENERS Icon

    No artificial colors, flavors or sweeteners

  • Gluten free icon

    Gluten Free

  • Preservative free icon

    Preservative Free

  • Non-GMO icon

    NON-GMO

  • non-dairy icon

    Non-Dairy

  • Made in America icon

    Proudly Made
    in the USA

JUST ASK OUR CUSTOMERS

Hear It from Those Who’ve Experienced the Transformation!

Harness the
Benefits of The
Good Stuff

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“The Good Stuff has been a revelation! It’s not just about the energy boost; it’s about feeling balanced and harmonious throughout the day. Highly recommended!”

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Max Rottluff, Professional Golfer

Elevate your morning ritual with our unique blend that enhances the natural benefits of your coffee: sustained energy, razor-sharp focus and a smooth, jitter-free experience. Designed for anyone serious about their health, and prioritizing progress and feeling better.

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Photo of The Good Stuff Performance pouch with a man stirring the Good Stuff into his coffee and woman eating oatmeal in the background

Why You'll Love The Good Stuff

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Increased Energy

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Reduced Jitters

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Enhanced Wellness

Performance-Packed Ingredients

C8-MCT image

Burn Fat and Boost Energy
with C8-MCT

A healthy fat found in coconut oil that converts into ketones which are known to enhance ketosis, boost energy, and burn fat.

L-Theanine image

Relax with L-Theanine

Transform your coffee with The Good Stuff! The L-Theanine in our blend promotes relaxation and reduces caffeine jitters, for a smoother start to your day!

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Antioxidant-Rich Organic Cinnamon

Combats inflammation and high in antioxidants to help your body handle free radicals which can lower your risk of disease.

Collagen image

Collagen for Skin and Joints

Accounts for 30% of your body's protein. Provides structure, support, or strength to your skin, bones, muscles, and connective tissues.

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Balanced Electrolytes with Himalayan Salt

Pairs perfectly with coffee to reduce the acidity and smooth out flavor. Full of minerals to improve skin and reduce muscle cramping.

Founded by Dave Phillips, a world-renowned performance coach and by golf
legend Phil Mickelson. Benefit from decades of elite athletic coaching.

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We put the industry under the microscope

Our products don't have all the extra "junk" that you don’t need. Just good for you, wholesome ingredients that help you be your best.

The Good Stuff Performance pouch

The good stuff™

  • Green check mark icon
    Clean and Pure: No GMOs, preservatives, or artificial flavors or colors.
  • Green check mark icon Reduces joint pain, improve skin and supports your recovery with collagen peptides.
  • Green check mark icon
    Sustained Natural Energy: Powered by MCTs to prevent mid-day slumps.
  • Green check mark icon
    Boosts Cognition and Mood: Includes L-Theanine to enhance and smooth the benefits of caffeine.
  • Green check mark icon
    Expertly Crafted: Developed by elite performance coaches, trusted by top athletes.
  • Green check mark icon
    Naturally Sweetened: No dairy or added sugars, just the natural sweetness of cinnamon.
  • Green check mark icon
    Purposeful Ingredients: Every ingredient serves a specific health benefit.
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Other

  • Red X icon Packed with synthetic preservatives and artificial additives.
  • Red X icon Lacks targeted support for physical well-being.
  • Red X icon Relies on artificial stimulants for an energy boost or nothing at all.
  • Red X icon May cause increased jitters due to lack of L-Theanine.
  • Red X icon Mass-produced and lacking in real professional endorsements.
  • Red X icon High in refined sugars and artificial sweeteners.
  • Red X icon Uses ingredients that sacrifice health for flavor.

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The Good Stuff - Performance

The Good Stuff - Performance

PERFORMANCE COFFEE SUPPLEMENT

Power your day with lasting energy, calm, and better performance. Nourish your body for total wellness with collagen and anti-inflammatory ingredients so you can feel like your best self again.

Ditch the inflammatory artificial creamers and switch to The Good Stuff’s clean, science-backed ingredients:

  • Crash-proof your coffee: Enjoy jitter-free focus without the crashes.
  • Support overall health: Reduce inflammation, improve skin, hair, and nails, and ease muscle and joint discomfort.
  • Athlete-approved: Trusted daily by top athletes like legendary golfer Phil Mickelson and MLB All-Star Ian Happ.
  • Enhance your coffee experience: Makes your coffee taste incredible, creamy with a slight sweet touch of cinnamon.
  • Expertly formulated: Premium, pure ingredients scientifically-formulated for maximum benefits. Keto, Whole 30, and intermittent fasting approved.
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Your questions answered

What are the benefits of The Good Stuff?
The Good Stuff will make your coffee taste great, increase energy, improve focus, reduce inflammation, boost hydration, and support your skin, joint, and muscle health.
How does The Good Stuff taste?
The Good Stuff will make your coffee taste great! The main flavor will still be coffee but with a hint of cinnamon with a dash of Himalayan salt to soften the acidity of black coffee.This means you won't need to add milk, dairy alternative, sugar, or artificial sweeteners, aka the Bad Stuff!
How do I make a coffee with The Good Stuff?
Brew your favorite coffee and then mix in a scoop or packet of The Good Stuff. It will need a little effort to mix in, but nothing worth having is ever easy!
What if I don't like coffee?
No problem! The Good Stuff is just as delicious in tea, smoothies or on your oats. Get creative or use one of our recipes here.
Where is The Good Stuff made?
The Good Stuff is made using sustainable producers of raw ingredients and is produced in an FDA-compliant facility in the USA.
Is there sugar in The Good Stuff?
Nope. If you like a little sweetness in your coffee, we recommend adding a teaspoon of Manuka honey.
Can I drink The Good Stuff whilst pregnant?
We suggest consulting with your doctor or physician before making any changes to your diet while pregnant.
Can I have too much of The Good Stuff?
We would recommend no more than two scoops of The Good Stuff over a four-hour period unless you are dealing with anxiety, as the L-theanine does promote relaxation.If you have any health concerns, we always recommend speaking to your health practitioner.
I'm highly suspicious of subscriptions... why should I subscribe?
The Good Stuff is designed to form part of your daily routine so a convenient monthly subscription is the best way to stick to your new healthy habit.Your subscription is easy to manage (skip/cancel) online; no need to contact us (but you can... we're very friendly!)
What is a "milk derivative"?
The MCT powder in The Good Stuff contains sodium caseinate, a milk protein commonly found in coffee creamers in place of traditional dairy ingredients like milk or cream.