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Organic Arabica Whole Bean Coffee

12oz

$24.00

Recovery Gummies - Hydration

Blueberry

$68.00
Medium roast ground coffee pouch

Organic Arabica Ground Coffee

12oz

$24.00

The Good Stuff - Focus

The Good Stuff - Focus

MOCHA COFFEE SUPPLEMENT

Find your focus and unlock lasting productivity. Stay energized and in control all day long with clean, science-backed ingredients. If you're tired of caffeine crashes and brain fog, The Good Stuff Focus helps you ditch the distractions and fuel your mind with just one delicious mocha scoop in your morning coffee. 

Experience your day, your way:

  • Crash-proof your coffee: Enjoy smooth, steady focus without the jitters or crash.
  • When concentration is key: Packed with powerful ingredients like L-theanine and theobromine for cognitive support and calm energy.
  • Enhance overall health: Packed with powerful anti-inflammatory ingredients and your daily dose of collagen to improve skin, hair, and nails, and ease muscle and joint discomfort.
  • Athlete-approved: Trusted daily by top athletes like legendary golfer Phil Mickelson and MLB All-Star Ian Happ.
  • Enhance your coffee experience: A creamy,  rich mocha flavor that makes every cup feel indulgent.
  • Expertly formulated: Premium, clean ingredients backed by science for maximum benefits. Keto, Whole 30, and intermittent fasting approved.
Read More
The Good Stuff Focus - 30 Serve Pouch
$40/mo
30-servings per pack, Shipped Monthly
Welcome Kit
$25 FREE
First-time subscriber special
Single Subscription - Save 25%
-$10
Total
$65 $30/mo
Ships within 1-2 business days
  • Made in the USA

  • 60-Day
    Guarantee

  • HSA/FSA Eligible with TrueMed

Ingredients

Bovine Collagen Peptides • Medium Chain Triglyceride Powder (Coconut MCT Oil, Gum Acacia, Silicon Dioxide) • Natural Flavors • Organic Cinnamon Bark Powder (Cinnamomum cassia) • L-Theanine • Himalayan Pink Salt • Low-fat Cocoa Extract Powder ((Theobroma Cacao) • Theobromine • Tapioca Starch • Natural Vanilla Flavor • Ginger Root (Zingiber officinale) • Allspice Fruit (Pimenta officinalis) • Cinnamon Bark (Cinnamomum cassia • Cinnamomum burmannii)) • Stevia Leaf Extract

Allergens

None

Serving Size

One level scoop in an 8oz black coffee.

View full details
  • Memory icon

    MENTAL CLARITY

    Say goodbye to brain fog and hello to crystal-clear thinking. Boost cognitive sharpness and enjoy better decision-making, helping you tackle challenges with confidence.*

  • Focus icon

    ENHANCED FOCUS

    No jitters, no crash, just hours of steady enhanced mental and physical stamina to power your success.*

  • Metabolism icon

    INCREASED ENERGY

    Rapid, sustained energy and enhanced mental clarity. Stay focused and energized for hours without cravings.*

  • Inflammation icon

    EASED DISCOMFORT

    Harness the natural anti-inflammatory power of antioxidants to support whole-body health.*

  • Skin and joints icon

    SKIN AND JOINTS

    Support bone health and joint mobility while revitalizing your skin, hair, and nails for a healthier you.*

  • Hydration icon

    SMOOTHER COFFEE

    Himalayan Pink Salt helps maintain fluid balance to help keep you hydrated and reduces coffee's acidity, creating a smoother, more enjoyable brew.*

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  • Chocamine image

    Chocamine®

    Your secret sharper focus and a calmer mind. A patented cocoa extract rich in Theobromine, this unique compound stimulates dopamine and norepinephrine, supporting alertness, mood, and mental clarity. With slow-release energy, Chocamine® helps you stay in the zone without the crash.*

  • L-theanine image

    L-Theanine

    Power up without the burnout. Our premium l-theanine works synergistically with caffeine to deliver smooth, sustained focus and calm alertness, without the crash.

  • MCT image

    C8-MCT

    A healthy fat from coconut oil, MCTs rapidly convert to ketones, a premium fuel that powers your brain, curbs cravings, and boosts stamina.

  • Collagen image

    Collagen

    Collagen makes up almost a third of your body’s protein. Renew vitality by replenishing your body's natural stores to strengthen joints, bones, muscles, skin, hair, and nails.

  • Cinnamon image

    Organic Cinnamon

    Used for centuries for its anti-inflammatory and antioxidant capabilities, cinnamon sweetens and helps fight free radicals to transform your health from within.

  • Himalayan Pink Salt Image

    Himalayan Salt

    Himalayan Pink Salt helps maintain fluid balance to help keep you hydrated and reduces coffee's acidity, creating a smoother, more enjoyable brew.*

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Simple. Convenient. Effective.

No need to change your morning routine—just elevate it. Skip the creamers, the unappetizing coffee alternatives, and the hassle of extra supplements.

One scoop transforms your coffee, unlocks your potential, and helps you feel your best. Clean, powerful, and undeniably effective. Because your coffee should work as hard as you do.

  • gluten free icon

    Gluten Free

  • No preservative icon

    Preservative Free

  • non-GMO icon

    No GMOs

  • non dairy icon

    Non-Dairy

Image-06.jpg
Man stretching while holding a For Wellness tumbler

"Coffee with The Good Stuff has changed my life. I have made it the foundation of my overall health and wellness"

PHIL MICKELSON, CO-FOUNDER AND PROFESSIONAL GOLFER

Phil’s story
  • "Everyone knows I’m a huge fan of coffee. Adding The Good Stuff™ takes it to the next level, giving me lasting energy from MCTs and a boost of collagen to strengthen my joints and muscles."

    Ian Happ

    Chicago Cubs Outfielder &

    National League All-Star

  • "I can't start my day without a scoop of The Good Stuff™ in my coffee. It gives me the long-lasting energy I need to maintain my busy lifestyle, plus a welcome dose of collagen for stronger skin and hair."

    Meghan Hayden

    Fitness Coach

  • "I really, really believe in The Good Stuff™. It's great for inflammation, but for me, the L-theanine and lack of jitters or crash has been the most significant improvement."

    Jesse Biddle

    Former MLB Pitcher

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Our Best Sellers

Fuel up, and feel your best every day. Shop our most popular picks for all-day energy, focus, and vitality.

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The Smarter Choice

A sip above the rest

Sustained energy: no jitters or crash

Curbs cravings & keeps you satisfied

Eases discomfort associated with inflammation*

Bone health and joint mobility*

Healthy skin, faster-growing hair & nails*

Concentration and cognitive support*

Keto, non-dairy, & intermittent fasting friendly

Naturally delicious taste with a hint of cinnamon

Naturally delicious taste with a hint of mocha

The Good Stuff Performance pouch

some

Claim your free welcome kit

On top of 25% off for life, The Good Stuff subscribers also get a free Welcome Kit (valued at $20).

For our pouch subscribers, this includes a sleek ceramic canister and premium metal scoop, while our travel pack subscribers are treated to a triple-insulated For Wellness tumbler—perfect for on-the-go.

SUBSCRIBE NOW

FAQ

What are the benefits of The Good Stuff?

The Good Stuff will make your coffee taste great, increase energy, improve focus, reduce inflammation, boost hydration, and support your skin, joint, and muscle health.

How does The Good Stuff taste?

The Good Stuff will make your coffee taste great! The main flavor will still be coffee but with a hint of cinnamon with a dash of Himalayan salt to soften the acidity of black coffee.

This means you won't need to add milk, dairy alternative, sugar, or artificial sweeteners, aka the Bad Stuff!

How do I make a coffee with The Good Stuff?

Brew your favorite coffee and then mix in a scoop or packet of The Good Stuff. It will need a little effort to mix in, but nothing worth having is ever easy!

What if I don't like coffee?

No problem! The Good Stuff is just as delicious in tea, smoothies or on your oats.

Can I have too much of The Good Stuff?

We would recommend no more than two scoops of The Good Stuff over a four-hour period unless you are dealing with anxiety, as the L-theanine does promote relaxation.

If you have any health concerns, we always recommend speaking to your health practitioner.

Can I drink The Good Stuff whilst pregnant?

We suggest consulting with your doctor or physician before making any changes to your diet while pregnant.

Is there sugar in The Good Stuff?

Nope. If you like a little sweetness in your coffee, we recommend adding a teaspoon of Manuka honey.

Where is The Good Stuff made?

The Good Stuff is made using sustainable producers of raw ingredients and is produced in an FDA-compliant facility in the USA.

I'm highly suspicious of subscriptions... why should I subscribe?

The Good Stuff is designed to form part of your daily routine so a convenient monthly subscription is the best way to stick to your new healthy habit.

Your subscription is easy to manage (skip/cancel) online; no need to contact us (but you can... we're very friendly!)