Build a healthy routine you'll actually stick to.

Want to be healthier? We make simple, delicious health products that seamlessly integrate into your daily routine. Driven by science. Proven by athletes.
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We believe food is medicine

Our journey started with the natural health benefits of Organic Arabica Coffee.

Then we started blending superfoods together to supercharge our coffee, which is how The Good Stuff™ was born.

Next, we set out to satisfy that between-meal craving that so often leads to a low-quality snack… our Superfood Focus Bites are 22g and 90 calories of powerful whole foods.

Now, in 2023, we've launched our Recovery Gummies™ to help you get powerful tart cherry concentrate into your body in a delicious gummy form.

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Dave Phillips, Co-Founder

Dave Phillips is a world-renowned performance coach and the co-founder of TPI, the most significant health and fitness organization in the golf industry. 

A visionary thinker with a passion for teaching, performance, and longevity. Dave grew up in East Africa, where he developed his other passion… coffee.

Dave coaches Jon Rahm, frequently appears on the Golf Channel, is a sought-after public speaker, and has written articles for Men’s Health and Sports Illustrated.

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What are you waiting for?

Try any of our functional products and enjoy a 60-day money-back guarantee.